Thomas Keeley

Right Wing Groups Win Web Support through Healthcare Loss

Clickz.com: Politics and Advocacy March 22, 2010 By: Kate Kaye [Online] Excerpt: “We always try to capture [contact information] wherever we can,” said Thomas Keeley, online strategist for Freedom Works, a 16-year-old organization dedicated to “less government, lower taxes, and more freedom.” Those who signed its No Reconciliation petition in recent weeks provided names, zip [...]

Groups Adapt ’08 Tactics For Lobbying Efforts

NationalJournal.com March 3, 2009 By Amy Harder [Online] Excerpt: Thomas Keeley, FreedomWorks’ online marketing coordinator, echoed this thought. Obama “showed everyone that the online model is viable,” he said. “Other organizations, including ours, are analyzing that and pulling pieces out that would work for us. And we’re adding our own touches to that.” (continued) With [...]

Parties’ new battleground: Google

Politico February 23, 2009 By: Patrick O’Connor [Print and Online] Excerpt: Using search terms also gives political operators greater flexibility to tailor their campaigns on specific issues or in particular geographic regions. “Unlike print or radio or TV, if something changes, we can change it on the fly,” said Thomas Keeley, the online marketing coordinate [...]

Search For ‘Stimulus, Get A Petition

NationalJournal.com February 12, 2009 By Amy Harder [Online] Excerpt: Thomas Keeley, Freedom Works’ online marketing coordinator, said search engine advertising is the most straightforward way for his group to reach the most people. The organization’s anti-stimulus Web site and petition,www.destimulus.com, pops up in Google’s “Sponsored Links” column when a user searches for the keyword “stimulus.” [...]

Election is Over, but Google’s Still Chasing Political Spending

Advertising Age January 12, 2009 By: Michael Learmonth [Print and Online] Excerpt: Fortunately for Google, there are well-funded forces opposing federal assistance for the automakers, such as former House Majority Leader Dick Armey’s Freedom Works. Freedom Works has been spending heavily on Google, sometimes to target districts of more fiscally conservative “Blue Dog” Democrats to persuade [...]

Bailout payout tops $8 trillion

Politico December 16, 2008 By: Jeanne Cummings [Print and Online] Excerpt: Part of the answer might have come from an Obama-style Internet campaign launched by FreedomWorks, a grass-roots organization led by former House Majority Leader Dick Armey (R-Texas). FreedomWorks purchased Google search ads that popped up any time someone clicked for information about the auto [...]

Facebook Politics

Associated Press September 10, 2006 [Print and Online] Excerpt: MADISON, Wis. (AP) — The Facebook social-networking Web site popular among college students is being utilized in Wisconsin political campaigns this year. A “Students for Green-Across the State” page has about 11,150 members listed supporting Republican gubernatorial candidate Mark Green, while a “Wisconsin Students for Doyle” [...]